Battle of the amika masks

I have bleached hair and I recently got really serious about fixing the state of it (because last year has become the year of self-care). I’ve tried everything from Briogeo – Don’t Despair, Repair! Deep Conditioning Hair Mask to OLAPLEX – No. 3 Hair Perfector and nothing really got along well with my dry, brittle ends. Soulfood was next to try on my list and when I mention it to my hair stylist she produced these and told me to give The Kure a try too since I was looking for something restoring.

amika soulfood nourishing Mask, 8 Fl oz amika soulfood nourishing Mask, 8 Fl oz @ Amazon Amazon Prime
Olaplex Hair Perfector No 3 Repairing Treatment Olaplex Hair Perfector No 3 Repairing Treatment @ Amazon Amazon Prime
Briogeo Don't Despair Repair Hair Mask, Deep Conditioner for Dry Damaged or Color Treated Hair, 8 oz Briogeo Don't Despair Repair Hair Mask, Deep Conditioner for Dry Damaged or... @ Amazon Amazon Prime

Let me just say- I am obsessed! I was hoping to try the smaller bottles and favor one over the other but to my surprise, I want the jumbo tubs of both.


More from Glowing Gorgeous: Find out here the Best Silicone-Free Moisturizers And Why Do You Care

amika: – Soulfood Nourishing Mask

amika soulfood nourishing Mask, 8 Fl oz amika soulfood nourishing Mask, 8 Fl oz @ Amazon Amazon Prime

I’ve seen a lot of talk around amika: – Soulfood Nourishing Mask so I’m not surprised that it was a godsend. It’s thick and buttery and leaves my hair super soft. It can be left on and used as a mask or it can be rinsed quickly as a daily conditioner. The only downside I found was that after using it as a mask it felt like a little bit oily (which is why I knocked a star off), but overall my hair was silky soft and my ends were less frayed. This almost makes your hair like a sheet of silk which might be weighing down if you have fine hair.

The amika soulfood nourishing mask, as advertised, greatly conditions, hydrates, and restores damaged hair to its natural vibrancy and vitality with this restorative treatment. It also contains high levels of the uncommon Omega-7 fatty acid, which accounts for 40% of the “SUPERFRUIT” Sea Buckthorn Berry. Omega-7, which is exclusively found in fish oil, protects against free radicals and increases the formation of collagen, which is a critical building block for skin, hair, and nails.

amika: – The Kure Intense Repair Mask

amika the Kure Intense Repair Mask, 16 Fl Oz (Pack of 1) amika the Kure Intense Repair Mask, 16 Fl Oz (Pack of 1) @ Amazon

amika: – The Kure Intense Repair Mask surprised me more than soulfood, I will say. I’ve seen it bouncing around here and it was always good but not the best. I thought this was a game-changer for my hair personally. Unlike soulfood, this one is reco’d straight as a mask for weekly use. It’s suggested to leave it on for 10 mins or so but I like to do an hour or two (I’m working from home and I’m masking a LOT more simply because I can). This one rinses out so nicely and doesn’t leave any oily slick feeling. My hair is so soft and bouncy! It feels and looks so healthy and due to its repairing abilities I know my hair not only looks healthier but is actually healthier. I can go days with a blowout that still moves freely and isn’t frizzy, dry or weighed down.

Soulfood Nourishing Mask vs Kure Intense Repair Mask

  • go for the soulfood if you are looking for weightlessness, hydration and deep conditioning
  • go for kure if you have dry, damaged hair and are looking for an intesive treatment
  • kure helps with manageability and shine
  • you can use soulfood as every day conditioner or weekly treatment
  • Leave soulfood on your hair for 5 to 7 minutes to penetrate and rinse.
  • Kure Intense repair mask is meant to be paired with The Kure Repair Shampoo, about once a week. Process for 10 minutes with or without heat, rinse thoroughly after.
    the kure bond repair shampoo, 300ml | amika, 10.14 Fl Oz (Pack of 1) (AM50.17563) the kure bond repair shampoo, 300ml | amika, 10.14 Fl Oz (Pack of 1)... @ Amazon

    I’ve already ordered a larger size of the Kure and I’ll be doing the same with soulfood after the mini I got in my amika: – Brooklyn Hustle Haircare Bestsellers Starter Set is gone (I’m going to do a review for amika: – vault color-lock shampoo as well) !

    vault color-lock shampoo | amika vault color-lock shampoo | amika @ Amazon Amazon Prime

    The amika vault color-lock shampoo is a color-preserving shampoo that contains UV filters and antioxidants to give your color more staying power. It protects the color of the hair using UV filters and antioxidants to keep it vivid. The “SUPERFRUIT” Sea Buckthorn Berry is also an ingredient here (which enhances elasticity and collagen production), making it the ultimate holy grail ingredient for hair and scalp.

    Parts from cherie.com credit to user @JessicaMatherss

  • Jen Roberts Glowing Gorgeous

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    Jen Roberts, is a passionate beauty specialist and blogger with a deep love for skincare and wellness. More about me here.

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